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Jan 11, 2021

@WendiCooper, that's me on ClubHouse @joinclubhouse 

It's a live audio app where you get to be part of the conversation LIVE.

It's like you and me being able too speak live as you listen to the podcast!  Almost like an automatic guest, or old school call in talk radio.  You know Howard Stern style.  

I often talk about...


Nov 9, 2020

MARKETING MOJO MATTERS - LOVE IT OR HATE IT 

Most of the time, in my professional experience, people think that marketing is what you do when you are ready to collect money for the person, product, place, or thing you are "selling."  You know, to get clicks, likes, and leads.  That can be a small part of the strategy,...


Oct 20, 2020

Elevate to eliminate and go easier.  

When Squatty Potty sold out on Shark Tank, my company easyGopro - go time just got easier toilet stool, got those sales.  

That was November of 2014 and our first year in business.  It eventually turned into the WAR of The TOILET STOOLS and the creation of the toilet stool mafia....


Oct 15, 2020

Consistency!

Today I talk about podcasting and why it's NOT okay for everyone and their brother to have a podcast.  I also talk about how the space has more consumer adoption than ever, but at the same time creates big challenges.

The first one is podfade, 75% of podcasts launched fade away after just 20 episodes. 

The...


Aug 24, 2020

How does one sell a product using sound effects?  Well, when the world is watching on live TV and a live demonstration isn't working, I figured out a way to use the power of sound effects to get the unique selling proposition across to the audience on national TV - it worked, selling out over 4,000 units in just 4...