Preview Mode Links will not work in preview mode

 The 5 with Wendi Cooper

Every podcast has its reason. This podcast has no real reason other than to bring joy, humor, a new point of view, and a really fun way of looking at life. 

Each episode is unique and timeless - so scroll to Episode 1 and binge-listen!  

 Improvisation is a love of mine, so as a Live Host I've learned one better be good at it...add the ability to edit on the fly, and each episode is guaranteed to be spontaneous, make you love, laugh, cry, or open your eyes to finding joy.  

Here's to health and happiness for all humankind.


 

May 20, 2020

Reviews - 5 Stars - Endorsements

AKA:  Sex, Lies and Video Tape

Why do we listen and trust a bunch of people who we have never met convince us to dig into our pockets to buy a product that they obviously are being paid to, I'll be kind, "feature".   

Testimonials have always driven consumers to buy direct - but on TV they are regulated strictly by the FTC Guidelines.  

But what about amazon.com, Target.com, BedBathandBeyond.com, all an open door to customer reviews - or "uncontrolled focus groups".  

Why do we put so much weight into listening to a total stranger?  And no reliable way to cross check if they even have a heart beat?

Instagram and Youtube influencers are making tons of cash endorsing products based on their social currency - but aren't  they just "ads" in reverse?

BTW,  This episode has been downloaded 80 Million times - it is the best episode ever recorded.   5.5 stars our of 5